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Three Things About Beyoncé’s “Formation

First, if you live under a rock and haven’t seen the video, here is Beyoncé’s “Formation”-

It is unlisted. [This video is unlisted. Only those with the link can see it.] You can’t search for it on YouTube, but it is ALL over the place. Just search on Facebook, Twitter, Google, Yahoo, AltaVista, Compuserve, AOL… you get what I mean. A wonderfully strategic marketing move to make it spread with effort. As of today, it has over 18.9 million views.

Second, I know some of Beyoncé fans remember the episode of The Read’s podcast when the album was released in the dark of night (and Crissle’s reaction, too!). Kid Fury and Crissle wasted NO time in making another great episode so we can bask in “Formation” and Bey.

Third, if you give Tidal your info, you get “Formation” for free. AND a 90 day trial on Tidal, if you want! No pressure, but dang, I kind of want to get it now.


If anyone can get me on Tidal, it might as well be Beyoncé. Again, smart move marketing people. Smart move!

I love Beyoncé. That’s all.
Follow me on Twitter @cherylfornia

TECHish is a Tuesday column about tech, electronics & stuff online.

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